10-wheeler tipper market share up 43%
Asia MotorWorks (AMW) has announced that the company’s efforts to penetrate the market in Punjab would be further beefed up with the launch of its comprehensive dealer facility, Chandigarh Motors, in Mohali. Since the launch of its operations in Ludhiana a year and a half ago, AMW has expanded its operations to cover Mohali and Patiala and is ideally positioned to make further inroads into Punjab.AMW’s ten-wheeler tippers in the 25-tonne segment have been a resounding success in this territory with a market share of 43 per cent within six months of launch. AMW attributes this excellent performance to a technologically advanced product at prices that are extremely competitive. It has also signalled its entry into the high volume haulage segment with the introduction of its 3118 haulage vehicle for long-distance goods transportation.
The 3118 haulage vehicle is specially designed to offer the maximum cost per tonne performance, combined with convenience, safety and comfort features that are the best-in-class in the industry. This truck is fitted with a Cummins 6BTAA turbo-charged diesel engine that delivers increased power and a flat torque curve on a larger band of rpm for excellent fuel efficiency. The 6-speed gear shift comes with closely packed gear ratios, leading to longer life of transmission and reduced maintenance costs, besides the advantage of superb climbing ability. The boogey suspension ensures better alignment and longer life of the wheels.
The robust chassis construction is ideally suited for the tough Indian road conditions, and the vehicle has a high ground clearance and good service accessibility. The ease of body building on the framework is an added advantage.
Mr. A. Ramasubramanian, President, Commercial Vehicles, AMW, said: “We are delighted at the customer response to our heavy commercial vehicles and look forward to working closely with operators in Punjab to increase our presence here. AMW, along with Chandigarh Motors, offers a high level of customer service and aftermarket support in the entire region, giving operators the advantage of lowest cost per tonne option in this category. With increased thrust on the construction and infrastructure activities, AMW’s strategy is to offer specialized products that redefine standards in the industry. I am confident that AMW will drive the much-needed change in the transportation industry in India.”
AMW’s product portfolio includes its best seller, the 4923 tractor, India’s first vehicle in this segment, 4018 and 4023 tractors, 2523 Rock & Box body tipper, 2518 tipper, and transit mixer and haulage vehicles 2518 HL and 3118 HL.
The company has a countrywide network of over 49 dealers, 132 service stations and 450 authorized service centers.
